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How to Upgrade Online Course Students to Your Coaching Program #25

June 1, 2022

Are your online courses selling well? You can show appreciation to your clients while making an opportunity to upsell them to your higher ticket offers without feeling awkward. Find out how from Dan Lok in this episode.

Timestamps:

[0:40] Do you have this same experience in your own high ticket coaching program?

[1:14] What is a client appreciation event and how you can use it to upsell your high ticket offers?

[2:23] What is Dan Lok's personal record in selling in an event?

[2:31] Want to learn Dan Lok's proven structure in running an event? Here is how.

Transcript

Read Full Transcript

How to upgrade your online course, students to your coaching program. Now, maybe you are selling a digital course. You have an online program and you have a lot of students buying that. And you wonder how do you actually upgrade them to your higher ticket program? Do you just email them? Do you call them, how do you make those offers without feeling awkward? Right today, I’m gonna teach you a very simple strategy that you could implement today to upgrade more of your online course students to your high ticket offers. It’s very, very simple. So let’s say you are getting a lot of students coming in through your programs, right? They’re getting results. They like your program. They’re giving you reviews. That’s good, right? The best way to do this is you attach or you bonus in some sort of client appreciation event. Now that could be virtual or physical, but let’s say virtual, you attach something to it as a bonus.

So they buy your course. But what comes with the course is a bonus ticket to attend your virtual event or your physical event. Why? Because they like the program. It’s good, but you need to take them through a conversion process. Once they attend the event, they’re at the event, let’s say virtual event. Now you can dazzle  and impress and then further educate them on, Hey, this is good. The course is good. But if you want to go deeper with me, you want to continue education. I have a high ticket program right here. That is the easiest way to do it. So let’s say you have a thousand students have gone through your program. A hundred, 200, 300 of them would want to attend your event. And from there, you just do your upsell. It’s very simple. And we’ve done this many times. Our best record was $5 million from our follow up event, $5 million generated from a 3d event. So this formula works. I actually outlined this within my event, monetization system, write this down event monetization system. If you want to get a copy of that, contact my office 8 3 3 4 3 2 6 5 6 5. So that’s how you do it. That’s how you upgrade your online core students to your higher ticket offers until then don’t forget, go high ticket.

 

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